Last week's TV3 report about business jargon was a timely reminder about clear, precise communication and how it can help your competitive advantage. Phil O'Reilly of Business New Zealand gives a compelling case for using the 'My mum' test.
Watch the TV3 report
And the UK Minister of State has told staff at the Department for International Development that jargon such as 'moving forward' and 'leveraging' is out.
Read The Telegraph article
Chairman of the Local Government Association, Margaret Eaton, said, "The public sector must not hide behind impenetrable jargon and phrases. Why do we have to use 'coterminous, stakeholder engagement' when we could just 'talk to people' instead? similar
ReplyDeleteCouldn't agree more!
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