This blog shares some of our thoughts about plain language, and the latest discussions about plain English and clear design in New Zealand, and around the world.

To find out more about Write, go to or join us on Facebook at

15 May 2011

The emperor has no clothes - and he's not a pretty sight!

Swap the management speak for plain English, says the Financial Times in a recent article, which begins:
When the inquest into London’s 7/7 suicide bombings started in October last year, the coroner became increasingly exasperated. On the final day of evidence, she snapped. “All you senior people [of the emergency services] are allowing yourselves to be taken over by management jargon,” Lady Justice Hallett said. “You people at the top need to say, ‘We have to communicate with people in plain English.’”
Writer Simon Caulkin looks at the reasons for convoluted business language, and concludes that it shows a poor customer focus, a lack of understanding, and a desire to confuse.

No comments:

Post a Comment