This blog shares some of our thoughts about plain language, and the latest discussions about plain English and clear design in New Zealand, and around the world.

To find out more about Write, go to or join us on Facebook at

14 July 2012

Banning business jargon

Last week's TV3 report about business jargon was a timely reminder about clear, precise communication and how it can help your competitive advantage. Phil O'Reilly of Business New Zealand gives a compelling case for using the 'My mum' test.
Watch the TV3 report

And the UK Minister of State has told staff at the Department for International Development that jargon such as 'moving forward' and 'leveraging' is out.
Read The Telegraph article


  1. Chairman of the Local Government Association, Margaret Eaton, said, "The public sector must not hide behind impenetrable jargon and phrases. Why do we have to use 'coterminous, stakeholder engagement' when we could just 'talk to people' instead? similar